Elon Musk talks Twitter Tesla and how his brain works
When it comes to being a digital leader and marketing your business, there are few that are as well-versed and as at ease with the modern digital realm like Elon Musk. We’ve had the chance to sit down with the CEO of both Tesla and SpaceX to learn more about how he manages his businesses, what makes him such an effective marketer, and even how he processes information from across his different brands. Here is everything you need to know about Elon Musk:
Musk’s brain is always on
Musk himself admits to being a “high-frequency connector,” someone who is always seeking to learn, surround themselves with new ideas, and continue to push the boundaries of the industry they work in.
He’s also quick to point out that the most important skill he’s trying to develop is the ability to maintain focus and stay grounded. While there are many ways to accomplish this, Musk says that the most effective way is to literally keep your brain busy.
“If you take a break from thinking every now and then, your brain has a tendency to go down the path of least resistance,” Musk said.
“It will start thinking about things you don’t want it to think about. So, it might be a good idea to take a break. But if you don’t, your brain will go down the path of least resistance and start thinking about things you don’t want it to think about.
So, all it requires is a break. But, if you don’t take one, your brain will go down the path of least resistance and start thinking about things you don’t want it to think about.”
He doesn’t use email for work.
As a digital-native business leader, Musk has made it clear that email is not going away anytime soon. However, he does say that it is sorely underused and can be a total waste of time for many people.
“I don’t use email for work,” Musk said. “When you’re in a meeting, you spend about 30% of your time actively listening and about 70% of it reading. For me, email is the equivalent of reading.” He suggests that if you want to use email at work, you need to find a way to be present while doing it. Otherwise, you might as well not have it, at least not formally.
He tends to tweet too much.
Like any digital marketer worth their salt, Musk also has his fair share of social media mishaps. In this case, he’s too focused on Twitter and doesn’t take the time to edit his tweets before posting them.
He has even gone on the record to say that he’s sorry for the number of times he’s said things he later realizes he shouldn’t have. While it may seem like a small thing, it does show that Musk does get a lot of criticism for his social media presence.
And, as we’ve discussed, this can be a good thing if used the right way. Musk admits that he has been bitten by the “Twitter-bug” a fair amount and that he is trying to learn from the experience.
He’s actually good at breaking down complex problems into steps and words.
The image that many people have of Musk is that of an impossibly smart billionaire who doesn’t have to work too hard to achieve his goals. However, Musk himself has made it clear that he is no different than anyone else. In fact, he says that he is actually “much dumber” than most people.
While Musk is definitely smarter than most of us, he’s also not afraid to put in the hard work to learn new skills if they can help him become a better leader. In fact, Musk has said that he reads the Wall Street Journal and the Economist to stay up to date with the latest business trends, learn new skills, and expand his network.
The billionaire CEO has managed to build two highly successful technology brands with Tesla and SpaceX. Musk’s commitment to learning new skills and surrounding himself with a diverse set of people has helped him achieve great things in business.
And, of course, being constantly curious about the world around him has helped him become a leader in the digital marketing space. As you can see, Musk is no stranger to digital marketing and has managed to create a presence for his companies that is both meaningful and impactful. If you’re interested in learning more about how to create a strong digital presence for your business, visit our website